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/ Starter website design

Custom websites that punch above their weight

The Starter Site is built for Colchester sole traders, tradespeople and new businesses who need a serious online presence without an agency-sized invoice. Custom designed, mobile-first, SEO-ready and live within a week.

Why a Starter Site beats a DIY builder

Wix, Squarespace and GoDaddy promise a website in an afternoon. What they don't tell you is that drag-and-drop templates load slowly, look generic, and leak ranking signals to Google. We've inherited dozens of these from Colchester businesses asking why they can't be found beyond their own name.

A custom-coded Starter Site from RIOT Studio is built on the same modern stack we use for £5,000 projects. You get clean, semantic HTML, proper heading structure, server-rendered pages, fast Core Web Vitals scores, and a unique design that doesn't look like every other plumber, café or salon down the road.

What you get for £249.99

Up to five fully designed pages — typically Home, About, Services, Pricing or Gallery, and Contact — wired together with clear calls to action that move visitors toward booking, calling or messaging you.

  • Custom layout informed by your brand and competitors
  • Logo placement, colour palette and font pairing tuned for legibility
  • Spam-protected contact form delivered straight to your inbox
  • Embedded Google Map with directions to your Colchester location
  • Favicon, social share preview image and meta descriptions for every page
  • SSL certificate, www/non-www redirects and a basic XML sitemap

Local SEO baked in from day one

Every Starter Site ships with on-page SEO done properly: unique title tags, meta descriptions, canonical URLs, schema markup for your business, and image alt text. We optimise your homepage for "{your service} Colchester" style searches so you start showing up for the queries that actually drive walk-ins and phone calls.

We also set up or tidy your Google Business Profile, link it to your new site, and walk you through how to ask happy customers for reviews. That combination — fast site, clean schema, optimised profile, fresh reviews — is what moves you up the local map pack.

Who it's for

  • Tradespeople (electricians, plumbers, builders, gardeners) replacing a Yell or Checkatrade-only presence
  • Independent shops, cafés and salons in and around Colchester town centre
  • Freelancers, photographers and consultants who need a credible portfolio
  • New limited companies who need a professional first impression for clients and lenders

/ FAQ

Common questions

How quickly can my Starter Site go live?
Most Starter Sites are designed, built, reviewed and launched within 7 working days from the moment you sign off the brief and send over your content.
Do I own the website once it's built?
Yes. You own the design, the code and the content. We hand over admin access to the domain, hosting and CMS so you're never locked in to working with us.
Can you help me write the content?
Absolutely. Copywriting isn't included in the £249.99 base price, but we offer a fixed-price copy add-on for each page so your launch isn't delayed by a blank Google Doc.
Will it work on mobile?
Every Starter Site is built mobile-first. Over 70% of small business traffic in Essex now comes from a phone, so we design for that screen before the desktop version.
Is hosting included?
Hosting and domains are billed separately so you control them, but we'll set everything up for you and recommend the cheapest reliable options for your usage.

Ready when you are

Tell us about your project — we'll come back with a real quote within two working days.

Brief us →