Website Stats · Original research
Bookshops Website Statistics 2026
We ran automated homepage audits on 6 UK bookshops websites — checking page speed, mobile UX, on-page SEO, structured data, contact conversion and more. Here's what we found.
Avg score
40/100
Avg page speed
225ms
Sites analysed
6
Score distribution
Good (80–100)1 sites (17%)
Okay (60–79)0 sites (0%)
Poor (0–59)5 sites (83%)
How many pass the basics
HTTPS enabled83%
Mobile viewport83%
Structured data (schema)33%
Contact form on homepage17%
Open Graph share image33%
Analytics installed33%
Most common mistakes
- No contact form found on homepage83% of sites
- No meta description — Google writes its own67% of sites
- No Open Graph image — links look blank on WhatsApp/Facebook67% of sites
- No structured data (schema.org)67% of sites
- No favicon67% of sites
- No analytics detected — flying blind on visitor data67% of sites
- No theme-color meta — plain browser chrome on mobile67% of sites
- No external CSS stylesheet — likely unstyled or WYSIWYG outp50% of sites
- No obvious call-to-action (book, quote, contact) on the home50% of sites
- N inline style attributes — no consistent design system50% of sites
How does your site compare?
Get a free audit and see where you sit versus the bookshops average.
Methodology: automated homepage audits by RIOT Studio, August 2026.
